WHY WE BUILT THIS
It started with a barber named Herb.
Herb has been cutting Cristian's hair for years. The kind of barber whose clients become regulars, whose regulars become friends. Every visit, somewhere between the fade and the finish, Herb would bring up something that wasn't working. A booking site that kept glitching. A reminder tool that stopped sending. Software that charged more than it delivered.
Cristian, a software engineer, listened for years until it finally clicked: he could build something better for people like Herb. Not another enterprise platform with a learning curve. Something text-first, simple, that handled the back-and-forth so Herb didn't have to.
So he called Belén. Another developer and strategist, and the timing was perfect. Two days before his call, her stylist's booking site had gone down. She drove to the salon to book in person, only to hear that this kind of thing happened all the time. Her experience was more common than normal. It was time to take things into their own hands.
The problem wasn't just Herb's problem.
"We're building this for Herb. And for every Herb out there."
Cristian & Belén, Co-Founders
